WARNING: Don't over price!!!


Many sellers feel that if their home is priced a few thousand dollars above the amount of money they ultimately want to receive, they will in turn receive a winning offer.  Not necessarily the case.

The most successful sale is achieved by accurately pricing your home the minute you decide to sell.

Over priced homes will not get favorable attention and lose out to homes that are reasonably priced. Bottom line.

All sellers are looking for the highest price for their home. That's why some sellers want to start at the highest point, may be even asking a higher price than what they really believe they can get ( not looking at the sales for their area of comparable homes). In turn, they continually readjust the price which can be a humbling ride down to finding the reasonable price to sell the home.

Still dropping the price sounds like an okay strategy....but this is why it's not...

In today's current market, there are sellers competing for buyers and of course, many buyers competing for those few homes. Buyers have ease of access to market sale prices of similar homes to yours and are very well educated on what to expect a certain style of home to sell for.   They have a guide, as to what certain features add value, what a certain area should sell for.  and what price point your home is considered fair value. etc.  They will not pay thousands more for your home, if the average price says different. 

The majority of buyers use buyers' agents to assist them with purchasing a property. Buyers' agents will help the buyers find a home that's right for them. If their buyers are interested in a particular home and it is priced too high (based on comparable properties sold) then the buyers' agents will find their clients similar more reasonably priced homes to view in the same area.  They assume you are an unrealistic seller and would not even consider submitting an offer.

The longer an over-priced home sits on the market, many will feel there is something wrong with it and not bothering going to see it.   Sellers are then stressed and if the seller has purchased a new home or must move to another city, suddenly the desperate seller syndrome sets in and low ball offers may have to be accepted due to financial circumstances. WARNING,.....there will be low ball offers at this point.   It is anticipated that the seller is desperate or there is something wrong with the home.

Pricing a home correctly, the minute you decide to sell is vital.   – Otherwise the "we-can-always-drop-our-price" strategy could become more costly in the end.

All sellers are looking for the highest price for their home and all buyers want to spend the least.  The true value , “the proof is in the pudding" and your market evaluation as a guide and your agents strong marketing plan is the way to achieve your most successful sale. 

Please feel feel to call me if you have any questions  about selling your home.

Visit the "Pulse of the City" at www.AlisonAndTheCity.com  for all your real estate needs.


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