Selling your home in the winter!

In Canada selling a home during the winter months can be a challenge. Dreary, cold weather and the end-of-the-year holidays can keep buyers away and heighten fears of your home staying on the market longer than expected.

However, there are a few things you can do to enhance “curb appeal.” Which will make buyers take notice. For example, fill urns or pots with branches and pine boughs to make an impressive front entrance. A well lit house looks inviting and sparkles in the snow. A simple wreath on the front door says welcome. If your home has been on the market for more than a few months, it’s probably time to change the sales approach. There are several factors that could be reviewed with your real estate agent to determine improvements that can be made. Ask for a reassessment of the sales price; it may be too high for the current market.  Also, a new or updated marketing plan might be necessary.

When setting the asking price, your agent will do a comparative market analysis and should compare similar homes sold in the winter months. Many home owners set their asking price too high because of comparisons with sales prices during peak seasons. Trust your agent, we have done the research, and we have access to sales history of the area.

Once you’ve agreed to a price, its time to spruce up the interior of your home.

Many real estate agents recommend opening as many curtains as possible to add light into rooms. Baking cookies before a showing to add a delicious aroma, clearing off counter tops, cleaning up clutter, having the fireplace going, and cleaning carpets is recommended.  Also, have on hand summer pictures of your home out on a table and in clear view. Photos of your front yard flowers or the backyard shade tree in full summer bloom, gives buyers an idea of what the home looks like in the spring and summer.

Staying on top of winter maintenance and chores is another sure-fire way of making your home attractive. A neatly shoveled driveway and cleared walkway allows potential buyers a safe and clear path to your home. Make sure the furnace is in good working condition and that the room temperature is kept at a comfortable level. Also, check to see that the basement is dry and sealed from any drafts.

Take yourself on a tour of your home. Start in the basement and work your way through the house. More than likely you’ll see many previously undiscovered cluttered spaces and needed repairs that can turn off potential buyers.

Last but not least try and relax and allow your REALTOR to do what we do best, sell houses. If your home is priced well and shows accordingly it will sell!

For more tips or if you have any questions on how to get your home sold call me today 705-492-5070.

Carole Hunnisett

Carole Hunnisett

Sales Representative
CENTURY 21 Blue Sky Region Realty Inc., Brokerage*
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