Home buyers want “Layout, location, location.”

Some findings from the Century 21 Canada Home Critic Campaign have found that Canadians say that layout is the most important consideration when selecting a home to purchase (27%), even over location factors such as the desirability of the community (26%) or commuting distance (12%). Layout also has the strongest impact on their first impression of a house (39%) while the size of the home carries much less weight (11%). The survey also found that buyers are willing to renovate for looks but not for repairs. Only 13% of Canadians view the need to renovate rooms as a major home buying deterrent. Yet, 30% will walk away from a purchase if they notice just a small amount of water damage, even when the costly issue of outdated plumbing or electrical facilities (29%) is considered.

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