You Can Afford It!!!

Why you really can afford anything

How the power of language can affect how you feel about your finances


Unless you’re made of money, chances are you’ve had to say “I can’t afford it” more than once in your life. It probably runs through your mind way more often than that. And while knowing your financial limits is a good thing, repeat this phrase too much and poof, it’ll come true. The problem is that this phrase, which is so often uttered in dejection, is backwards. And, while you’re marching to the beat of a constant refrain of “not enough money, not enough money,” you allow yourself to become a victim to the most fundamental factor in finance: personal choice.

You can afford anything

Chances are, you can technically afford a lot more than you think depending on the choices you make, but that doesn’t mean you can afford everything. A multimillion dollar mansion, for example, is out of reach for all but a few; a luxury car is also a stretch for many. But a pair of designer shoes? Perhaps - if you make the right moves. The fact is that even the richest person in the world can’t have everything. Money, after all, is a finite resource. But what’s also true is that precisely what you can afford probably involves some element of personal choice. Maybe you could make the payments on a bigger house or take that trip to Europe. So why don’t you? In most cases, the answer is that you choose (although perhaps begrudgingly) not to. The truth is that if you take an honest look at your finances, you probably have a lot of choices: you can spend more or save more, buy a bigger house or take a yearly vacation, work more to splurge more, or economize to work less. The question is, are you making these choices mindfully so that you can afford the things you truly want?

 How you choose to spend your money

 The world is not exactly well-tailored to making a limited number of financial choices. Whether out shopping or just watching a movie, we are constantly bombarded with beautiful things. And sometimes if feels like you just have to have these things (we feel your pain!). This is where the element of choice comes in. Rather than say “I can’t afford that,” try “I’m saving money for retirement.” This might sound like a small adjustment, but it’s one that comes from a place of power. Saying “I choose not to spend my money on that,” whether to yourself or to others, makes you sound like the smart, determined person you are. And, rather than making you sound like a victim, you’ll sound like someone with big goals who’s taking a stand and making a choice. This, as it turns out, is exactly what you are doing.



Goals for a material girl

 Some of the things on your wish list – whether early retirement or some new bling - are probably within reach if you set priorities. Spread yourself too thin and you’ll end up with an empty purse and a whole lot of nothing to show for it. So be honest and decide what’s most important to you, both in the short term and the long term. Then shoot for those goals and cut out the rest. The next time someone offers up a tempting expense that isn’t on your wish list, you’ll have a choice: you can either spend the money there or apply it to another financial goal. After all, where you spend your money is entirely up to you.

Kim McConnell

Kim McConnell

CENTURY 21 Advanced Realty
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