Tips for Selling Your Home in the Winter Months

Many people believe selling your home can be more difficult in the winter months. There are however, many benefits to winter sales, such as less competition in the marketplace and often buyers are more serious & willing to negotiate as there is less inventory for them to chose from. 

Here are a few simple tips to help your house stand out in the marketplace this winter:

Start with the exterior

As with any time of year, make sure that the house looks well maintained and cared for, with eavestroughs clean and minor repairs taken care of. While you can’t paint in winter, washing paintwork and siding with warm soapy water on a mild day can make a big difference. Make sure the windows are freshly washed as well; winter light has a way of highlighting grime.

Tend to foliage

Make sure that shrubs and tree-branches bent down with snow don’t obstruct walkways or entrances; brush the snow off or prune if necessary. (It won’t hurt them.) Ensure that the walkway is shovelled and ice-free before every showing; not only is this a courtesy and crucial to making the home look well maintained, but if a visitor slips and is hurt, you could be liable for damages.

Adorn the entryway

A wreath on the front door, lights and a garland hung on the doorframe or front porch present a welcome entry. Plant urns with festive greenery, the fuller the better: along with cedar or pine boughs, tuck in sprigs of holy, dried berries, magnolia leaves, corkscrew hazel or red osier branches, with silver ball ornaments and perhaps gold wire ribbon woven through the arrangement.

Make a good first impression

Once a prospective buyer comes inside, remember that you may have only 10 to 15 minutes to make a lasting impression. (A small but crucial point for unoccupied homes: make sure the heat is turned on several hours before the showing. All the window-dressing and staging in the world won’t entice buyers to linger inside a home that’s freezing.)

Clean & spacious entryway

Remember to remove wet or snowy shoes/boots from the entry way and have a nice rug out so potential buyers have lots of space to remove their footware comfortably.

Add cozy touches to each room

Cozy throw blankets, pillows, rugs and even candles (if used safely) can add a warm feel to any room on a chilly day!

Light a fire

If you have a wood-burning fireplace, light a fire and let it glow during the showing. If you have a gas or electric fireplace, make sure it’s turned on during your showing. If you do not have a fireplace, be sure to leave some accent lighting on for your showing such as table lamps, desk lamps or a reading lamp.

After the holidays, seasonal decorations can be taken down, but urn arrangements and even the front door wreath can stay up for the rest of the winter (if it isn’t too Christmasy in design!). Make sure you continue to maintain walkways clear of ice and snow, and think warm thoughts! :)

If you have any other questions regarding selling your house in the winter or would like a free home evaluation done, please contact me and I’d be happy to help!



Kyla Sartorius

Kyla Sartorius

CENTURY 21 Assurance Realty Ltd.
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