The top 3 tips for selling your home in the winter

The winter months are inevitably seen as a slower time for real estate markets. With the holiday season and cooler temperatures, many buyers are just waiting for the spring to start looking. On a more positive note, the buyers that are out there looking in the winter are often very motivated and serious buyers. Use the below tips to contribute to the success of a winter sale for you.

Setting the right price: As always, it is essential that your home is priced right and sharply in order to attract the maximum number of potential buyers. Be sure to have your REALTOR® do a comprehensive CMA (comparative market analysis) to see what your competition is doing. Be sharp when choosing your listing price as the potential buyers already know that you must be motivated to sell if you are listing in the winter months.

Don`t forget curb appeal: Ok, so we know that it is winter and it is Ontario, but you can still have attractive curb appeal during the cold winter months. Be sure to keep driveways and walkways clean, tidy and free of snow. Have all exterior lights in working order to create a warm and inviting glow. Consider adding a few pots with evergreen plants that can handle the harsh winter weather and add an inviting wreath on the front door.

Winter Staging: Inside the home, be sure to stage it appropriately. Create a cozy, warm and inviting feeling throughout the house by utilizing lighting, candles, fireplaces and subtle winter scents. Be sure to have the fireplace blazing when potential buyers view your home. Add cozy winter throws on your couches and always keep your place tidy, neat and free of clutter.

For any real estate assistance in the Oakville, Burlington, Milton area contact Mary at


Mary O'Brien

Mary O'Brien

Sales Representative
CENTURY 21 Miller Real Estate Ltd., Brokerage*
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