When searching for a new home, buyers usually consider the usual suspects: square footage, number of bedrooms, amount of sunlight.
Vanessa Pappas had another factor in mind as well: coffee shop proximity.
When Pappas and partner C.C. Hirsch recently closed on a three-bedroom property in Windsor Terrace, Brooklyn, it didn't hurt that her favourite macchiato place was only a half-block away.
"Coffee is important," says Pappas, 36, global head of audience development for YouTube. "It's our daily ritual, and we always go to see our friends who work there. It makes us feel like part of the neighbourhood."
It turns out that easy access to quality java has broader implications. Call it the Starbucks Effect: Proximity to a local coffee shop has a very real, and positive, effect on home values, new data shows.
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